Ask
Evaluate an at-home heart monitoring device for a healthcare device company, to inform their product development and current FDA approval process.
Role
Project Lead
Activities
Designed research plan, discussion guide and interviewed 30 participants (15 patients and 15 healthcare professionals)
Collected data for summative benchmarking usability as well as qualitative data
Multi-pronged synthesis strategy to inform short term and long term goals
Presented systemic opportunities for the future as well as tangible improvements for upcoming launch
Outcome
Detailed report of benchmarking data and usability issues
Insights on underlying behavior and perceptions of both patients and healthcare professional
Communicated extensive areas of opportunities from both design and business perspective